Customer Scorecard

Client: Globant, The National Basketball Association (NBA)

Completed: 2016

We partnered with our friends at Globant to design and build a proof-of-concept for the NBA’s “customer scorecard” dashboard, showcasing various fan engagement metrics such as ticket and merchandise sales over time and in different markets worldwide. The dashboard allows for easy comparison of revenue numbers as well as number of customers broken down by categories and domains.

Launch Project
NBC Elections Map
UI/UX design for Steve Kornacki's NBC Election. MapSEE MORE
Live Nation Fan Journey
Visualizing the Live Nation's user journeySEE MORE
Ocean Plastics
Visualization of the Great Pacific Garbage PatchSEE MORE